OneDrive

For the rebranding of OneDrive, we lunched a social campaign that included this puzzle. Upon solving the puzzle and following the link, the first 100K received 100GB of free storage. In the few hours, it was retweeted more than 1K times and the #OneDrive hashtag was used more than 10K times. In total 10 million GB of storage was given away in 30 minutes.

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